Eli Rosenbloom, who founded FR Conversions in 2000, describes his company as a family and this week'sribbon-cutting ceremony was indeed a family affair. Joined by his wife and children — and with many of the company's 90 employees looking on — Rosenbloom cut the ribbon to officially open FR Conversions' new headquarters in Westminster, Md. With the mission of making mobility affordable, the company converts standard vans to accommodate wheelchairs and stretchers.